# How to use member analytics in MatSync

> Track member growth, subscription status, how long members stay, age groups and more for your active members.

Canonical: https://matsync.app/en/help/member-analytics
Language: en
Updated: 2026-10-10
Category: Insights & automation
Where to find it: Dashboard · Analytics
Video (17 s, with voiceover): https://matsync.app/help/member-analytics/member-analytics.mp4?v=2026-10-10b
Video description: Narrated walkthrough of MatSync Analytics: member growth, subscription status, membership mix and age distribution.

## Step by step

1. **Open Analytics.** Member growth shows how your active membership changed over time and how many people signed up.
   ![Member growth chart in MatSync Analytics](https://matsync.app/help/member-analytics/step-1.jpg)
2. **Read the breakdowns.** Subscription status, membership mix by tenure, age distribution and gender split help you plan classes and retention.
   ![Subscription status, membership mix and age distribution in MatSync](https://matsync.app/help/member-analytics/step-2.jpg)

## Good to know

- Analytics include only active club members. Trainer and manager roles are excluded.

## Related guides

- [How to track attendance with On the mat](https://matsync.app/en/help/attendance-on-the-mat)
- [How to see revenue and payments in MatSync](https://matsync.app/en/help/finances-overview)
- [How to mark inactive members automatically](https://matsync.app/en/help/inactive-members)